A selection of my work from Ribbit Digital Designs, where I worked on illustrations, typography, logo, and brand development for “What The Whiskers”. In creating the logo I wanted to go for a design that was extremely playful, aiming for something that looked like some pets had just run through the text. The colors were chosen to be warm and friendly. The paw prints acting as the dots in the I and exclamation point, while again showing that pets had just run through. And a couple of small marks on the sides harken back to the namesake: whiskers. For the illustrations, I was directed toward a simple, geometric style for the animals.