Board games continue to rise in popularity as we enter our post-pandemic age. The board game market has risen from 7.2 billion in 2017 to an estimated value of 12 billion in 2023. This is largely due to people being able to reconnect with friends and family after a long period of separation, and wanting activities to do together. In this case I’m specifically targeting between the ages of 18-28, primarily towards groups of friends rather than families. The game is easy to pick up and learn, while featuring layers of strategy to keep even hardcore game heads enthused. The game is designed to be incredibly flexible, because inherently it is designed around player agency.